Real estate's most personal postcard

Mail every homeowner a photo of their house and what it's worth.

Type a street. House Launch renders a listing-quality photo of each home, pairs it with its estimated value, and mails the postcard for you. Agents win listings. Investors find deals.

Free account. No credit card. Your first renders in minutes.

Direct mail is real estate's most reliable seller channel

Email gets ignored. A postcard showing someone their own home — and a number — gets read.

~5%
Average real-estate direct-mail response rate — roughly 9× email.
Up to 9%
Response when the list and message are targeted — vs 0.2–0.5% for generic blasts.
Almost all
Direct mail gets opened. Most email never does. A photo of their own home gets kept, not tossed.

Direct-mail response benchmarks, 2025 (industry averages). Your results depend on list, market, and offer.

See it on a real house — free

Type any address. Watch a listing-quality render and the home's estimated value appear — then open the exact page their homeowner would see.

How House Launch works

From a street name to a postcard in a homeowner's mailbox — automatically.

1

Pick a neighborhood

Type a street or drop a pin. House Launch pulls every address and a street-view photo of each home — no list to buy or scrub.

2

Render + value

AI turns each photo into a clean, listing-quality shot and pairs it with the home's estimated market value.

3

We mail the postcard

A 6×9 card with their home, a real number, your branding, and a QR code lands in the mailbox. Repeat monthly to own the farm.

Built for two ways to grow

The same engine, two playbooks.

For agents & brokers

Win the listing before the competition knows it's for sale.

Farm a neighborhood with a postcard nobody throws away — a photo of their own home and what it's worth.

  • Geographic farming on autopilot
  • Your brand, photo, and QR on every card
  • See who scans and follows up
For investors & wholesalers

Put a real number in front of motivated sellers.

Mail a cash-offer range on a card that shows sellers their own home — the personalization that gets the call.

  • Render distressed or target homes
  • A cash-offer range on every card
  • Track every response into your pipeline

Why it gets a response

Most mail gets tossed. This doesn't.

It's their house — not a stock photo

Personalization is the whole game. People stop on mail that shows their own home, then keep it on the counter.

“What's it worth” is the proven hook

The home-valuation postcard is real estate's highest-pulling farming play. Now it carries their actual home, not a generic flyer.

Street name to mailbox, automatically

No lists to buy, no designer, no print shop, no post office. Render a whole street and we print and mail it for you.

You see who's interested

Every card has a QR to a private page for that home. Scans and replies land in your dashboard so you know who to call.

Simple pricing. Free to start.

No subscription. No contract. You only pay when you mail.

$1 / postcard
All in — render, print, and first-class postage.
  • Free account — no credit card to start
  • Render your first homes in minutes
  • Pay only for the cards you choose to mail
  • Cancel anytime — no contract, no monthly fee
Start for Free

Questions, answered

Is it really free to start?
Yes. Making an account is free and there's no credit card required. You can render homes and see exactly what your postcards would look like before paying for anything. You only pay when you choose to mail a card.
What does it cost to send a postcard?
$1 per mailed postcard, all in — that covers the AI render, professional 6×9 printing, and first-class postage. No monthly fee, no minimums, no contract.
Where do the home values come from?
Each render is paired with the home's estimated market value from public property data (the Zillow Zestimate). It's the same number homeowners are already curious about — now sitting next to a photo of their own house.
Is the render actually their house?
Yes. We start from a street-view photo of that exact address and render a clean, listing-quality version of their own home — not a stock photo or a generic illustration.
Do I need a mailing list?
No. Type a street or draw a neighborhood and House Launch pulls every address in the area for you — no list to buy or scrub. Already have a list with owner names? Upload it and we'll personalize each card to the owner.
How fast can I send?
Render a whole neighborhood in minutes and drop the postcards the same day. Many farmers repeat monthly to stay top-of-mind in their area.

Start farming your neighborhood — free.

Free account. No credit card.